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The 6th annual Hispanic Motor Press Awards took place this November and Toyota was honored for its continued “commitment to innovation, superior design and appeal to Hispanic families.” The all-new 2016 Toyota Mirai and 2016 Toyota Tacoma were also honored with the Innovation Award and Best Pickup L-Duty Truck awards, respectively.

The Eisemann Center in Richardson is kicking off the holiday season with the world-renowned ballet, “The Nutcracker.”

If you’ve been wondering when Toyota might finally debut a new crossover, you’ll be happy to hear that the automaker has just announced that its C-HR concept will get the full market treatment.

Toyota celebrated "Back to the Future Day" with a fantastic campaign that not only showed off the all-new Toyota Mirai, but also saw the arrival of a new version of Marty's "dream truck" and a fun ad campaign with the film's stars.

The all-new LBJ Expressway has officially opened, which means shoppers looking for their next new car will have even better access to our terrific stock of new Toyota cars available now at Toyota of Dallas.

When the Toyota Prius debuted nearly 20 years ago the world had never seen anything quite like it. Bold, fun to drive and wonderfully efficient, the Prius marked a whole new way that consumers looked at their cars. Well for 2016, the Prius is entering its fourth generation; a new incarnation that continues its legacy as a leader in the hybrid car market.

As one of the largest automakers in the country, Toyota is committed to ensuring that all their passengers, big and small, have a safe and enjoyable time in their cars. To that end, Toyota has created the Buckle Up for Life education program that teachers parents and the general public about better safety practices. For their most recent outing, Buckle Up for Life has busted five common myths about car seat safety so that all drivers can be better informed. Take a look at their list inside!

The St. Jude Walk/Run to End Childhood Cancer is back in Dallas this month and we’ve got all the info on this terrific community event.

For 2016, the Toyota Land Cruiser is getting a whole new redesign that boasts new exterior styling, updated features under the hood and fun new interior amenities. All these updates and changes are sure to continue the Land Cruiser’s popularity amongst luxury SUV shoppers in Dallas, who want style, power and fun out of their next family SUV.