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Chinese lanterns have long symbolized good fortune and it has become an ancient tradition to light these lanterns in a group setting, where they are launched into the air for all to see. This practice has spawned numerous festivals over the year, and on November 19, 2016, one of these signature events, the Lantern Fest, will take place in Ennis at Texas Motorplex.

Own a Toyota? If so, you’re going to love the new Toyota Owners App available online now. Designed to enrich the ownership experience, the app comes with a collection of features that will benefit drivers, including how-to videos, roadside assistance request, an appointment scheduler and recall information.

Please mark your calendars and join us Wednesday, Nov. 2, 2016 at 2pm for our Back the Blue event. In partnership with ZAK Products®, this fundraiser is being held to honor and raise money for fallen officers in the Dallas Police Department (DPD), including those who lost their lives in the July 7th tragedy. We’ll also be unveiling ZAK’s “Back the Blue” #83 NASCAR that is set to race in the AAA 500 at Texas Motor Speedway.

Interbrand’s 2016 “Best Global Brands” list has been released and we can proudly report that Toyota has once again been named the most valuable automotive brand. The manufacturer was the only automaker and Asian brand to make it into the top five, making its inclusion even more rewarding.

Toyota of Dallas was proud to recently team up with Operation Once in a Lifetime in order to help them attempt to set a new world record: the most amount of loose change collected for charity. The money raised during the drive brings Operation Once in a Lifetime closer to nabbing the world record, and will go to supporting both our military and their families.

Toyota is one of the top automakers in the world because of its reputation for manufacturing reliable and innovative vehicles. Toyota models continue to succeed because of their high performance and advanced technology. The SUV models like the Highlander and RAV4 are known to pack a lot of power under the hood and feature all-wheel-drive for different types of surfaces. This improves the traction under the car and delivers better handling in inclement weather conditions or on wet roads.

Buyers in search of a new family SUV should consider the 2016 Toyota RAV4. Built to deliver optimal safety, the popular model was recently featured on Cars.com’s Car Seat Honor Roll due to its easy to access and use car seat mounts. There’s nothing parents are more concerned about than the safety of their child and Toyota is proud to offer first-class protection families can count on.

The 9th Annual Flight of Our Fathers Air Show & Fly-In is happening on Saturday, Sept. 24, 2016 at Terrell Municipal Airport. Drawing in thousands each year, this annual event will feature a full day of incredible activities and is sure to be a hit with aviation fans across the Dallas area.

When it comes to safety, the 2016 Toyota Prius has got you covered. In recent crash tests, conducted by the Insurance Institute for Highway Safety (IIHS) and National Highway Traffic Safety Administration (NHTSA), Prius Hybrid and Prius Prime Plug-in hybrid models achieved high marks; ones that are definitely worth considering when shopping for your next new car.

It may be small, but don’t let it fool you, the 2017 Toyota Yaris iA proves that big things can come in little packages. Powered by an energetic 1.5-liter four-cylinder that makes 106 horsepower, it's the perfect amount of power for shoppers who want zippy, fuel-efficient performance.